This is something which has been puzzling myself for a good few years now. Often when discussing Torquay's fairly small attendance for the urban area it's in, discussion focuses firstly on the large number of non Torquinians in the area and then onto this idea that the South West is a rugby area and not by and large a football supporting area.
I’m sure I read an article only recently that described rugby as the “main winter sport” in the South West. Even allowing for a definition of the region stretching from Cornwall to Gloucestershire (both strong rugby areas of course), I think this is a misconception which springs from
inside rugby union. I think it occurs for two reasons.
Firstly, when rugby union looks at
each part of England it would contend that the SW is one of its strongest areas. The East Midlands comes close – remember rugby’s popularity around Leicester and Northampton – and there’s definite pockets of strength (and we may need to encounter social class in this thread somewhere) around London and the other major cities. But rugby along the south coast (between Hampshire and Kent), up into East Anglia and over wide swathes of the Midlands? Well, it’s pretty low-key and very much in the background. As for Rugby League in
parts of Lancashire, Yorkshire and Cumbria, that’s another rather complex issue.
Secondly, if you look from
outside rugby union, you’d have to contend that the gap between the popularity of rugby and football is
narrower in the SW than elsewhere. I’d still put football well on top but there are “rugby towns” (Gloucester, Bath and Camborne/Redruth being the most obvious) and others where the differential is in the balance. It’s a hard one to call in Devon but there appear to be places where the biggest
single sporting institution is the rugby club: Exmouth, Barnstaple, Brixham, Paignton, etc. That’s not to say more people play rugby than football in those places (because each will have a number of football clubs) although it might be true to say the rugby club is a particular focus of attention.
Torbay is an interesting one. Is Brixham a rugby town? Well, maybe, because the rugby club has traditionally achieved well for a community of Brixham’s size. It also has excellent facilities and, I would imagine, is a
topic of conversation in the town. But that’s not to decry a strong football culture based around the three main clubs. Put all of these factors together and I’m led to believe this limits Brixham's interest in Torquay United more than you may imagine (any thoughts on this?).
What of Paignton? Again the rugby club is the biggest single club, helped by the fragmentation of football in the town across a number of clubs (although nearby Galmpton and Stoke Gabriel now perform at a decent level). Paignton RFC are doing okay in SW1(W) – same division as Brixham; one above Torquay – and command a
relatively high degree of attention (compared to towns elsewhere). But a rugby town? I think not. I may be naive, but I hope Torquay United is the sporting topic that gets 'em talking in Paignton.
And, before Torquay, what of Newton Abbot? A rugby club competing in National 3(SW) – third ranked in Devon on current standings – a second rugby club (Newcross) and two semi-pro football clubs in the Peninsula League (plus several SDL clubs). Hard to call but, again, rugby weighs in with a heftier presence than in many other towns. Let's just call it a good all-round sporting town irrespective of code.
As for Torquay we’ve previously recalled rugby’s strength in the early 20th century which was almost manifested in a switch to Rugby League. We’ve also spoken of the days – broadly, shall we say, between the 1920s and 1960s – when the Tics had a strong fixture list featuring visits from many big clubs seeking an enjoyable weekend in the town. Along with the Rec playing host to the odd representative game, this gave Torquay Athletic a certain “kudos” and – when
Grandstand read out the results of Rugby Union games (friendly matches only in those days) – Torquay’s result was invariably included. And, from memory, whenever a rugby annual listed details of individual clubs you can bet that Torquay was in the fifty-odd included. In a albeit smaller game (in terms of the number of clubs and players) this still gave Tics a certain importance. Also, I would contend, that the
men who mattered within the community were to be found in the clubhouse at the Rec.
Others probably are better-informed than I, but I believe Torquay Athletic ’s status started to decline when the bigger clubs dropped them from their fixture lists to concentrate on playing each other. Then, once rugby union started to organise itself into leagues in the 1980s, Torquay couldn’t compete. I don’t know the full story but, were you to turn the clock back fifty or sixty years, it would be a rude shock to now be playing the likes of Bude, Wellington, Okehampton and North Petherton. A few corpses would surely turn in their graves over the prospect
("Saracens? No, no, Major, Exeter Saracens!"). Bloody hell, the whole idea of Exeter Chiefs and Torquay Athletic now taking the field together would probably contravene every article in the health and safety manual.
From a Torquay United perspective I guess we have to accept that, compared with many clubs we play, we’re more susceptible to people within our catchment area being led astray by rugby. In our current division the clubs which have it hardest are Cheltenham and Northampton. Stockport and Wycombe share with Sale and Wasps respectively although I’m not sure how much these non-traditional alignments are affecting support for the football club (but I noticed Wycombe and Wasps have a joint shop in the town). Rotherham and Southend have decent rugby clubs; Saracens may yet land on Barnet’s doorstep and – of course - Bradford is a big rugby league town (overlapping seasons). Otherwise it’s not rugby territory at all.
And is the success of the Exeter Chiefs impacting upon Torquay United? I don’t think so but, to be honest, I’m not entirely sure. My immediate impression is of the Chiefs attracting a latent rugby support – extending over most parts of Devon and up to Taunton (before the Bath interest kicks in) – of the type you see on the trains to Twikkers. And, in the SW, this support probably has a
broader socio-economic profile than in other parts of the country. Sandy Park is also – in marketing terms – a “clean, safe, family environment” and seemingly free of local inter-town rivalries. Aside from Plymouth, the Chiefs certainly come across as the club for
Devon and I noticed Chiefs calendars on sale in Newton Abbot yesterday. Are they attracting converts from football? Don’t know. Are the Chiefs garnering a greater share of commercial activity and sponsorship? You bet they are.
As for the balance with football, I know Exeter City supporters who are concerned about the
long-term equity between the two clubs. At present, of course, they are relieved that City’s recent improved fortunes have corresponded with the rise of the Chiefs. Whether is a blueprint for the future remains to be seen. Can both be successful or will one wane? It may depend on how much the two are competing for the same constituency (as well as the usual factors which determine success or failure). In the meantime, one or two people were surprised when I posed this question at the start of the season: who will get the bigger crowds – Plymouth Argyle or Exeter City? Additionally, you may now care to ask, which will have the greater joy in expanding and filling stadiums?